Entertainment Marketing Group (EMG) has worked with various clients in executing and administering sweepstakes campaigns. The execution of a sweepstakes campaign includes landing page development, text-to-win campaigns, and overall sweepstakes administration services.

EMG can provide the following:


  • Create and host a dedicated sweepstakes page utilizing approved artwork/assets.
  • Email opt-ins for database.
  • Inclusion of approved links and social channels


  • Create secondary sweepstakes entry method via a text-to-win option.
  • Provide short code and keywords for text campaign.
  • Provide list of text entry phone numbers at end of campaign (if required).
  • Ensure SMS and Text Message campaign is in compliance with laws and regulations.


  • Prepare official rules and legal disclaimer/abbreviated rules for sweepstakes POP materials, which will comply with any applicable state laws.
  • Review promotional materials, as they relate to the Sweepstakes, to ensure they comply.
  • Oversee the day-to-day management, operations and logistics associated with the Sweepstakes (i.e. landing page, text-to-win entry methods).
  • Random selection of prize winners from among eligible entries received.
  • Prepare prize winner notification materials.
  • Prize fulfillment.