Entertainment Marketing Group (EMG) has worked with various clients in executing and administering sweepstakes campaigns. The execution of a sweepstakes campaign includes landing page development, text-to-win campaigns, and overall sweepstakes administration services.
EMG can provide the following:
- Create and host a dedicated sweepstakes page utilizing approved artwork/assets.
- Email opt-ins for database.
- Inclusion of approved links and social channels
- Create secondary sweepstakes entry method via a text-to-win option.
- Provide short code and keywords for text campaign.
- Provide list of text entry phone numbers at end of campaign (if required).
- Ensure SMS and Text Message campaign is in compliance with laws and regulations.
- Prepare official rules and legal disclaimer/abbreviated rules for sweepstakes POP materials, which will comply with any applicable state laws.
- Review promotional materials, as they relate to the Sweepstakes, to ensure they comply.
- Oversee the day-to-day management, operations and logistics associated with the Sweepstakes (i.e. landing page, text-to-win entry methods).
- Random selection of prize winners from among eligible entries received.
- Prepare prize winner notification materials.
- Prize fulfillment.